Facebook MarketingMarch 24, 2019
🚀 Number one benefit of having an Instagram business profile is You will have all the insights of your account like,
You can see the number of impressions on your post
You can see the number of reach, a number of saves, the number of people who visited your account.
You can check the best time to post.
You can even see where are your followers from.
🚀 Second, benefit and one of the most Important benifit of having an Instagram business profile is you can promote your Instagram profile or business by running paid ads.
In a personal profile, you can't do that.
🚀 The third benefit is You can add Call to action buttons in your profile. (buttons like Call, Email, Directions, Book, shop)
Call to action buttons will help your customers to contact you easily and will also help you in getting more inquiries.
🚀 Do you Know?
You can Retarget your Instagram profile visitors and also who have interacted with your profile.
🚀 So this is one of the best benefits which I Personally like is Retargeting/Custom audience
You can create a custom audience of people who have liked your posts in last “n” days or
You can also create people who have visited your profile in the last “n” days.
You can also create a custom audience of people who have commented on your post in the last “n” days.
You can also create a custom audience of people who have interacted with you in dm’s.
You can even also create a custom audience of people who have saved your posts.
And here comes the best part,
You can even create a audience of people who have watched your particular video for “n” secs.
Simply create a custom audience and retarget them.
Trust me this retargeting feature is amazing.
Is’nt it amazing?
So If you are still using a personal profile for your business then you are missing many things.
Convert your personal profile into a business profile right now.
So that was it for this small post, Hope you like it.
I want to know which profile are you using, personal or business profile?
Do let me know in the comment sections
and also please feel free to ask any question regarding Digital Marketing in the comments section, I will love to answer them.